“A MEN’S clothes store in India is being asked to change its name after the chosen ‘Hitler’ upsets the local community.”
Summer canard, naïveté or evil business – taking the vile merchandising & ‘branding’ of Nazi history a step further…?
And what is the Gandhi-Tshirt suupposed to mean?
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The amazing story of Andrej Pejić, a young man of Bosnian descent who has become a famous model – for women’s fashion, creating a “third space”, a gender bypass as it were: an embodiment of the utopias of cultural theory as formulated e.g. by Homi Bhabha and Judith Butler?
However, the really interesting question is not his/her sexual orientation – as stupid journalists keep asking – but what created his “in-betweenness”: was it the rejection of the prevailing masculinity concepts of his old country of origin? is it war trauma, at least experienced from a second generation? In any case, there seems to be a Bosnian prehistory which nobody has investigated so far.
Btw., he is the man who outraged censors because he exposed his “breasts”…
What if the whole thing around him is just a clever marketing gimmick?
